In this episode, Mo and Marc discuss the ongoing process of reimagining of The Journal, including the reorganization of the editorial board, a redesign of the cover, and the introduction of new article types and theme issues, with an emphasis on globalizing the journal's content and authorship to provide high-impact, gold standard information to MSK practitioners worldwide. Subspecialties: • Basic Science • Education and Training • Elbow • Ethics • Foot & Ankle • Hand & Wrist • Hip • Infection • Knee • Oncology • Orthopaedic Essentials • Pain Management • Pediatrics • Rehabilitation • Spine • Shoulder • Sports Medicine • Trauma Links: • Think JBJS: https://bit.ly/3XfynWF Keywords: Orthopaedics, orthopedics, JBJS, OE, reimagining, editorial board, methodology, strategy, communication, theme issues, globalization, travel, infection, subspecialization, broad appeal, AI, artificial intelligence, artwork, attention economy, goldfish, print, online, cover art, MSK, students, rehab specialist, Ted Lasso, office, Needham, headquarters, vision, history, passing the baton, multispecialty journal